1. Very Important 4 seconds
Statistics show that on an average, it takes people 4 seconds to get an impression of you, so make those seconds count and help those you just meet get the right message about yourself and your company. Keep in mind that “You never get a second chance to make a first impression”.
2. Stand out for the right reasons
Take your style to the next level but still be yourself: your best self. Anything extreme, unkempt or too fashion trendy take the attention away from you (and are not acceptable in a business setting). Neutralize your image to appear more open and add accessories and small details; these speak of your particular taste and interests it’s not all the other person sees; remember that you want your clothes to speak of who you are but you don’t want them to do all the talking!
3. Professional with a twist
Professional/Business attire does not have to be boring. Ladies can wake up a traditional suit with an attractive brooch, a silk scarf, a blouse with an interesting design, a pair of shoes in a not-so-traditional color.
Men, you can add a color stripe to the dress shirt or wear a fun tie, a bold pocket square. Just make sure that whatever you wear is appropriate for the time, place and audience and that it gives off the message you are trying to convey.
4. Size doesn’t matter, fit does
If you are not happy with your weight, buying clothes a size (or two) smaller will actually make you look bigger! So accepting yourself the way you look today is the key. The right fit will help you visually “lose weight”. Ask for help from an objective eye if you feel this is an emotional issue for you. Buying the right size and, above all, the right fit will help you project a winning image. Get ready for compliments…
5. No money? No problem
Budget is no longer an obstacle for looking good. With the growth of discount, affordable clothing, consignment and thrift stores, there are plenty of choices for all pockets. Don’t let that be what keeps you from looking good at all times. Remember what works for your particular body type and avoid the temptation to go for those styles that are not flattering, don’t become a fashion victim.
6. Clean slate
A closet overflowing with clothes is useless without knowing what you have that you can count on. Twice a year purge your wardrobe of items that: you have not worn, do not fit, have stains or spots, are “too” something, are dated or not age appropriate or do not reflect who you are, what you do, or where you are headed at a particular moment or in life in general. Consider the advantages of this clean up: there is more room for adding to it now! But remember to add wisely.
7. Build from the foundation
The key to an effective image is its foundation: basic, neutral, timeless garments that you can build on. For an easy wardrobe, select no more than 2 o 3 complimentary or contrasting colors that work with those pieces; make sure that they are flattering to your skin, hair and personality. This makes for an interchangeable, effective and time-saving wardrobe. Voila! Easy as 1-2-3.
8. Express with color
A subtle yet powerful way to communicate a message and make a statement is through the artful and skilful use of color. Don't underestimate the power of a quietly expressive colored garment or accessory to help you along when meeting with clients, going on a date, having fun with friends. Important factors to consider: your skin undertones your personality, your audience, your environment and the time of day.
9. Organize and conquer
An organized closet makes getting ready easier and less stressful. Compartmentalize areas: hang tops and bottoms but fold t-shirts and sweaters. To get the most and efficient use of your clothes colorize, it helps mixing and matching faster and creating new outfits. Closet organizers for drawers and hanging shelves are a great investment.
10. There is a place and time for everything
It is important to differentiate the basic clothing categories; there is a place and time for each category and, to be safe, what you wear for one type of occasion should not be worn for another. The basic categories are as follows:
Traditional business
Modified business
Business casual
Casual
Gym wear/sports wear
Cocktail and eveningwear
